Internal Decision Document

Digital Harms

Book Project Investment Memo
Prepared for: Frederick Schenk, Benjamin Schenk, David Lizerbram Date: February 26, 2026
Section 1

Executive Summary

This memo evaluates the viability of a trade nonfiction book tentatively titled Digital Harms, authored by the attorneys of the Schenk Law Firm. The book would address the epidemic of technology-driven injuries to young people, including social media addiction, AI-induced psychosis, and underage online gambling, told from the perspective of plaintiff's lawyers actively litigating these cases.

Bottom Line

The market timing is exceptional, the competitive gap is clear, and the firm's credentials are strong. No plaintiff's attorney has yet published a general-audience book on digital harms litigation. The first to do so will own the category.

Section 2

Book Concept

Working Title

Digital Harms: A Trial Lawyer's Fight to Protect Children in the Age of Algorithms

Alternative titles for consideration:

Description

A narrative nonfiction book that combines courtroom storytelling, investigative reporting on tech industry practices, and practical guidance for families. The book draws on the authors' firsthand experience litigating against social media platforms, AI companies, and online gambling operators to tell the larger story of how digital products are engineered to exploit young people, and what the law is finally doing about it.

Core Thesis

Digital harms to children are not accidents or side effects. They are the predictable result of design choices made by technology companies that prioritized engagement and revenue over safety. The legal system is now treating these products the same way it treated tobacco, opioids, and asbestos: as defective products with known dangers, sold without adequate warnings, by companies that concealed the risks.

Three Pillars

Pillar 1: Social Media Addiction

The MDL 3047 litigation, platform design features (infinite scroll, variable reward loops, algorithmic amplification), internal documents showing companies knew about harms, and the human stories of families affected.

Pillar 2: AI Psychosis and Chatbot Harms

The Character.AI/Sewell Setzer case and its settlement, the emerging clinical recognition of AI-induced psychosis, chatbots that encourage self-harm or medication noncompliance, the lack of guardrails for minors, and the broader question of anthropomorphized AI relationships.

Pillar 3: Underage Online Gambling

The convergence of sports betting legalization, social casino apps, loot boxes and microtransactions in gaming, skin gambling, and the deliberate targeting of minors through advertising and design. Benjamin's expertise and NY Post feature as a launchpad.

Connective Thread: Related Digital Harms

Woven throughout: sextortion, deepfakes targeting minors, predatory dark patterns in children's apps, data harvesting of minors, and cyberbullying/online harassment. These are presented not as separate chapters but as part of the same ecosystem of exploitation.

Section 3

Market Analysis

The Macro Moment

This is a once-in-a-generation convergence of legal, legislative, and cultural attention on digital harms:

Audience

Primary: General adult readers, particularly parents of children ages 8-18, who are concerned about their children's relationship with technology. This is the same audience that made The Anxious Generation a multi-million copy bestseller.

Secondary: Journalists covering tech accountability, policymakers working on children's online safety legislation, plaintiff's attorneys evaluating digital harms practice areas, and educators/school administrators.

Tertiary: Judges, law clerks, and legal academics following the evolution of product liability doctrine in the digital context.

Section 4

Competitive Landscape

Direct Competitors (Books on Digital Harms to Youth)

TitleAuthorYearAngleCopies / Impact
The Anxious GenerationJonathan Haidt2024Social psychology2M+ copies, #1 NYT, 52 weeks on list
10 Rules for Raising Kids in a High-Tech WorldJean Twenge2025Developmental psychology / parentingMajor release (Simon & Schuster)
The Amazing GenerationHaidt & Catherine Price2025Tween handbook companionCompanion to Anxious Generation

Adjacent Competitors (Tech Accountability / Digital Life)

TitleAuthorAngle
Stolen FocusJohann HariAttention economy, broad audience
The Age of Surveillance CapitalismShoshana ZuboffAcademic, data exploitation
IrresistibleAdam AlterBehavioral addiction to technology
Dopamine NationAnna LembkeAddiction neuroscience

Legal / Practitioner Books (Not Trade)

TitlePublisherAngle
A Lawyer's Guide to Mass TortsJacob MalherbePractice-building guide
The Plaintiff Lawyer's PlaybookTrial GuidesTrial strategy
Various ABA titlesABA PublishingAcademic / practitioner

The Gap

No existing book combines all three of these elements:

  1. Firsthand plaintiff's litigation experience against tech companies
  2. Narrative storytelling accessible to a general audience
  3. Coverage of the full spectrum of digital harms (social media + AI + gambling)

Haidt writes as a researcher. Twenge writes as a psychologist. Hari writes as a journalist. Nobody has written as the lawyer in the courtroom holding these companies accountable. This is the book's unique selling proposition.

The closest analogy is what happened in tobacco litigation: books like A Civil Action (Jonathan Harr) and The People vs. Big Tobacco became cultural touchstones because they told the legal story. Digital harms is the next chapter of that same narrative.

Section 5

Author Credentials and Platform

Why This Team

Frederick Schenk

  • Pioneer in mass torts with decades of experience
  • Led litigation against Big Tobacco (representing California's Governor)
  • Won the largest asbestos verdict in San Diego County history
  • Represented NFL players in traumatic brain injury litigation
  • Track record of taking on powerful industries and winning
Narrative role: The experienced hand who has seen this pattern before (tobacco, asbestos, opioids) and recognizes the playbook

Benjamin Schenk

  • Former analyst at the world's largest hedge fund (understands how tech companies think about engagement metrics and monetization)
  • Featured in the New York Post on America's teen gambling crisis (October 2025)
  • Specializes in catastrophic injury and business litigation
  • Active in social media addiction and online gambling cases
Narrative role: The next-generation advocate who speaks the language of both Wall Street and the courtroom

David Lizerbram

  • Leads the firm's transactional and business advisory practice
  • Intellectual property expertise relevant to tech industry analysis
Narrative role: The strategic thinker who understands the business structures and IP frameworks these companies hide behind

Existing Platform

Section 6

Publishing Path Analysis

Option A: Traditional Publisher

Pros

  • Credibility and prestige (important for "expert" positioning)
  • Professional editing, design, and marketing infrastructure
  • Bookstore distribution (Barnes & Noble, airport bookstores)
  • Media booking teams at major publishers actively pitch authors
  • Foreign rights sales potential
  • Advance payment ($25K-$150K+ range)

Cons

  • Timeline: 12-18 months from signed contract to publication
  • Loss of some creative control
  • Requires a literary agent (3-6 months to secure one)
  • Authors receive 10-15% royalties on hardcover
Realistic timeline: If you start the proposal process now (spring 2026), you could have a book on shelves by late 2027 or early 2028.

Best fit if: You want maximum mainstream credibility, media support, and bookstore presence. The MDL trials in mid-2026 will generate the news hooks needed to sell the proposal.

Target publishers: Crown (Penguin Random House), Mariner (HarperCollins), Simon & Schuster, PublicAffairs (Hachette), W.W. Norton.

Option B: Self-Publishing (Premium)

Pros

  • Speed to market: could publish in 4-6 months
  • Full creative control over content, cover, and positioning
  • Higher per-unit royalty (up to 70% on Kindle)
  • Can time release precisely to MDL trial dates
  • Can update/revise quickly as cases develop

Cons

  • No advance payment
  • Must self-fund editing, design, and marketing ($15K-$40K)
  • Harder to get mainstream media coverage
  • Some perceived credibility gap vs. traditional imprint
  • Distribution challenges (no airport bookstores, limited library acquisition)
Realistic timeline: If you start writing now, you could publish by late summer/fall 2026, perfectly timed to MDL verdicts.

Best fit if: Speed is the priority and you want to own the timing. Works especially well if the primary goal is business development rather than bestseller-list ambitions.

Option C: Hybrid Approach

Pros

  • Publish a self-published "quick edition" timed to the MDL trials (summer 2026)
  • Simultaneously pursue a traditional deal for an expanded hardcover (2027-2028)
  • Self-published edition serves as proof of concept
  • Publishers increasingly acquire books that have proven market demand

Cons

  • Requires managing two publishing tracks simultaneously
  • Some traditional publishers may want first-publication rights
  • Risk of self-published version cannibalizing the traditional edition
Recommendation

Option A (Traditional) is the strongest path for your stated goals. You want to be seen as the definitive experts. A book from a recognized publisher carries weight that self-publishing cannot replicate in mainstream media and with potential clients. The advance is secondary to the positioning value.

Immediate next step: Engage a literary agent who specializes in narrative nonfiction or legal/policy books. The proposal itself, built around the MDL trial narrative and your unique positioning, will be a strong sell in the current market.

Section 7

Proposed Structure (Preliminary)

A narrative arc that mirrors the pattern of past mass tort reckoning: harm, discovery, denial, litigation, accountability.

Part I: The Harm
  • Ch 1 A parent's phone call - Opening with a real client story, anonymized
  • Ch 2 Designed to addict - How platforms engineer compulsive use in children
  • Ch 3 The algorithm doesn't care how old you are - AI psychosis, chatbot manipulation
  • Ch 4 The house always wins - Underage gambling, loot boxes, skin betting
  • Ch 5 The broader digital battlefield - Sextortion, deepfakes, dark patterns, data harvesting
Part II: The Cover-Up
  • Ch 6 "We knew" - Internal documents, whistleblowers, the Facebook Papers
  • Ch 7 The Section 230 shield - How tech companies hid behind immunity
  • Ch 8 Lobbying, delay, and the playbook - Parallels to tobacco and opioid industries
Part III: The Reckoning
  • Ch 9 Building the case - How plaintiff's lawyers constructed the digital harms theory
  • Ch 10 MDL 3047 and the bellwether trials - Inside the courtroom
  • Ch 11 The AI frontier - Character.AI, Sewell Setzer, and the next wave
  • Ch 12 State by state - The legislative revolution
Part IV: The Path Forward
  • Ch 13 What parents need to know - Practical, actionable guidance
  • Ch 14 What the law can and cannot do
  • Ch 15 The world we want to build - Closing vision

Appendices

Section 8

Media and Business Development Opportunities

Media Hooks (Time-Sensitive)

EventDateOpportunity
MDL 3047 Bellwether Trial #1June 15, 2026Op-eds, TV commentary, podcast appearances
MDL 3047 Bellwether Trial #2August 6, 2026Continued media cycle
UN Digital Rights ReportMarch 2026International angle
State legislative sessionsOngoing 2026State-level media hits
Character.AI settlement finalization2026AI safety commentary
Back-to-school seasonAug-Sept 2026Parenting media cycle

Ongoing Platform Building (Start Now, Before the Book)

  1. Op-eds: Place 2-3 opinion pieces in major outlets (NY Times, Washington Post, Wall Street Journal, The Atlantic) timed to MDL milestones. Benjamin's NY Post relationship is a starting point.
  2. Podcast circuit: Parenting podcasts, legal podcasts, tech accountability podcasts. Target shows like "Your Undivided Attention" (Center for Humane Technology), "Strict Scrutiny" (legal), and mainstream shows.
  3. Expert commentary: Pitch Benjamin and Fred as on-call commentators for TV news coverage of the MDL trials. CNN, MSNBC, Fox News, and local San Diego affiliates.
  4. Congressional testimony: Explore opportunities to testify before state legislatures or Congressional committees on children's digital safety. Lynn Schenk's political network is an asset here.
  5. Speaking circuit: Legal conferences (AAJ, MTMP Mass Torts Made Perfect), parenting/education conferences, tech policy conferences.

Business Development Value

Section 9

Risks and Considerations

Legal / Ethical Risks

Market Risks

Execution Risks

Section 10

Budget Estimates

Traditional Publishing Path

ItemEstimated Cost
Literary agent15% of advance (no upfront cost)
Book proposal development (with consultant/writer)$5,000 - $15,000
Manuscript collaboration / ghostwriter (optional)$30,000 - $75,000
Legal review of manuscript$5,000 - $10,000
PR / media consultant (supplemental to publisher)$10,000 - $25,000
Total estimated investment$50,000 - $125,000

Potential advance received: $25,000 - $150,000+

Self-Publishing Path

ItemEstimated Cost
Ghostwriter / co-writer$30,000 - $75,000
Professional editing (developmental + copy + proof)$5,000 - $12,000
Cover design and interior layout$3,000 - $6,000
Legal review of manuscript$5,000 - $10,000
PR and launch campaign$15,000 - $40,000
Print run (if doing offset, not POD)$5,000 - $15,000
Total estimated investment$63,000 - $158,000
Section 11

Decision Framework

Proceed if:

  • At least two of the three authors can commit 5+ hours/week to the project for 12-18 months
  • The firm is willing to invest $50K-$125K (traditional) or $63K-$158K (self-published) in the project
  • Active cases provide sufficient firsthand material to anchor the narrative (confirmed: yes)
  • The authors agree on a unified voice and lead-author structure
  • The team can begin the proposal/writing process within the next 60 days to maximize the MDL trial timing

Pause if:

  • Active litigation obligations make sustained writing commitment unrealistic in 2026
  • The firm's digital harms caseload changes significantly
  • A competing book from a plaintiff's attorney is announced before the proposal is submitted

Do not proceed if:

  • Ethical review identifies material conflicts between the book and pending cases
  • The authors cannot align on scope, voice, or positioning within 30 days of starting
Section 12

Recommended Next Steps

  1. This week: All three authors review this memo and align on go/no-go
  2. Week 2-3: Identify and engage a literary agent (or book proposal consultant). Consider agents at Aevitas Creative, The Ross Yoon Agency, or Javelin (all strong in policy/legal nonfiction)
  3. Week 3-6: Develop the book proposal (overview, chapter summaries, author bios, competitive analysis, sample chapter). The proposal is typically 30-50 pages.
  4. Month 2-3: Agent submits proposal to publishers; simultaneously begin drafting chapters based on the strongest material
  5. Month 3-4: Publisher auction/negotiation
  6. Month 4-14: Writing and revision
  7. Month 14-18: Publisher production (editing, design, marketing prep)
  8. Month 18-20: Publication and launch campaign
Parallel Track (Start Immediately)
  • Begin placing op-eds and booking podcast appearances to build author platform
  • Document case experiences, client stories (with consent), and trial observations in a shared notes system for book material
  • Compile a research bibliography of key studies, reports, and court filings